Turn your predictable music catalogs into high-performing assets.

We help funds build the data foundations that increase catalog valuation and command higher multiples.

Our music Catalog Maturity Accelerator will help your catalog out-perform in the asset class.

Your catalog’s performance depends on its maturity. We help you build the infrastructure that makes it worth more.

Standard Innovation helps catalog investors, funds, and rights owners see exactly where revenue, time, and trust are leaking, and build systems that scale.

Our Catalog Maturity Accelerator gives you a clear, step-by-step path to transform fragmented catalog data into a growth engine.

Baseline your catalog today with our self-assessment tool.

We've done it before:

Built reporting automation that uncovered seven-figure revenue leakage
Helped a fintech client cut due diligence time by 60%
Delivered scalable data infrastructure across three continents

Trusted by:

Manual processes are holding back your valuation

If your data lives in spreadsheets, your reporting lags behind your growth.

In an increasingly competitive market, funds that professionalize their operations today will outperform those that stand still tomorrow.

From chaos to clarity.

Fix the systems and everything changes
Due diligence shortens from months to weeks
Reporting builds trust instead of doubt
Revenue stops leaking

Why now?

The market is maturing fast. As Iconic catalogs become more scarce, funds will need to extract more value from what they already own.

Those that invest in data maturity now will command stronger multiples when the next wave of acquisitions begins.

How we work

1 Fix the leaks We uncover where revenue is slipping through the cracks—across attribution, reporting, and royalty workflows—and build a clean, reliable data foundation.

2 Grow the flow We automate the critical workflows that slow your deals down—so royalties, reports, and reconciliations move faster and with less human error.

3 Expand the portfolio Once the systems are solid, we help you scale confidently—taking on more catalogs, new partnerships, and bigger deals without the growing pains.

Proof it works.

Over a hundred million customer interactions processed and analysed with more than £1.2m in operational improvements a year.

Full automation of 28% of new claims calls in the UK and 17% in the US, whilst automating >50% of the boiler service booking calls across both regions.

With global partners:

Start with a discovery session.

We’ll assess where your systems are leaking value, show where automation can have the biggest ROI, and outline what a scalable fix looks like.

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