The golden age of music catalogs is being rewritten, and the smartest investors are treating it like a data problem, not a creative one.

Music Moneyball cuts through the noise to explore how technology, analytics, and operational rigor are reshaping the business of music ownership.

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Introducing the Catalog Maturity Curve: A new benchmark for music funds

21 Jan, 2026

The bar has moved in music rights investing.

As institutional capital continues to scale into the asset class, funds are being judged less on what they buy and more on how portfolios are run. Operating maturity is no longer a nice-to-have. It’s being priced into outcomes.

In our first Music Fastball episode, we introduce the Catalog Maturity Curve — a new operating benchmark for music investment funds. We explore how leading asset classes define operating maturity, why it now matters for music rights investors, and how maturity shows up in underwriting confidence, reporting, diligence, and exits.

Benchmark your fund with our quick assessment: https://standard-innovation.com/assessments/data-maturity-assessment

00:43 - How leading industries define operational maturity
01:36 - Why operational maturity matters for music rights investors now
02:44 - Introducing the Catalog Maturity Curve
03:42 - The four stages of operational maturity
05:48 - Why moving up the curve creates investor advantage
07:37 - The four pillars funds are benchmarked on
10:00 - The roadmap to move up the curve

Brought to you by Standard Innovation.

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► About Standard Innovation
Standard Innovation is the data consultancy that helps music investment funds unlock higher valuations and exit multiples through better infrastructure.

► Episode Links
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► Credits
Hosts: Emma Griffiths, Tom Mullen,
Theme: “Meet Me” — Outlines (Written by Sam Cox) — Courtesy of Bespoke Records

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